Created a fully fleshed out Journey Map for Progress UX and the Security Service Federal Credit Union.
3 week deadline
Quickly comprehend and demonstrate full spectrum of research
Create an easily comprehensible demonstration of a complex range of datum
I worked with a small team at Progress UX to coalesce their extensive research and formulate it into a singular comprehensible document that effectively encompassed their findings.
I was brought in on this project after it was well under way with the intention of easing the load of the small UX team of 2 by conceptualizing and building out a full Journey Map of the main SSFCU members.
- A fuller comprehension of the effect of how all the steps of a member's process are imperative to building brand loyalty.